Meet the Director

Alex Williams

Director

• Likes: Family Time, Gym, Yoga
• Sport: Cricket (obviously)
• Music: Coldplay, Foo Fighters
• Food: A good steak

After completing an IT and Business Management degree, I wasn’t completely sure of what I wanted to do next. In 2008 I had the opportunity to join Cicada Sports and the rest is history as the company is going from strength to strength. Since I started playing cricket when I was 10, I’ve always had a love and passion for the sport as playing took over most weekends growing up. However, with my best playing days seemingly behind me I love spending time with my family.